Cardi B is positioning herself as the ultimate supportive auntie and music lover, seamlessly blending motherhood with high-profile fandom to show she’s deeply embedded in the current pop landscape.
The internet is still buzzing from her viral 'Gabriela' lip-sync at Governors Ball. Fans are convinced she’s practically part of the group, especially after she publicly defended 'Hootie Frutti' against critics.
Cardi B attended the Oct. 24 NYC concert with daughters Kulture and Blossom. Her support follows the Aug. 14 release of KATSEYE's album WILD, which included the hit 'Gabriela,' and aligns with Gap Inc.'s upcoming CFDA Innovation Award that cites both KATSEYE and Cardi B campaigns.
Cardi B isn't just listening to KATSEYE; she's marketing them to the world with the energy of a superfan and the reach of a global superstar.
If you thought Cardi B was just casually listening to KATSEYE, think again. The rapper brought her daughters, Kulture and Blossom, to the group’s New York City concert on Saturday night, Oct. 24, proving that her fandom is a full-blown family affair. Spotted in a VIP suite, Cardi was seen dancing with two-year-old Blossom, capturing the kind of candid, joy-filled moment that social media loves.
She later shared footage of the girls and their friends post-concert, cementing her status as the pop culture connector we all need right now. This isn't a random night out; it’s the continuation of a months-long public campaign of support that has made Cardi the unofficial seventh member of the six-member girl group. Earlier this year, she went absolutely viral for her enthusiastic lip-syncing to 'Gabriela' during KATSEYE’s Governors Ball performance in New York.
The internet didn’t just notice; it embraced her. Fans jokingly dubbed her part of the group, and Cardi leaned in, showing that she understands the power of cross-genre solidarity in the current music scene. Her defense of the group has been vocal and specific.
In August, when the track 'Hootie Frutti' faced online criticism, Cardi took to Instagram Live to shut down the hate. 'Y’all hating on the song,' she said, clarifying that her household is fully onboard. 'But me, Kulture, and Amor, we love this song.
And Blossom love it.' That quote alone showed her willingness to put her reputation on the line for a group she believes in, bridging the gap between hip-hop royalty and K-pop-influenced pop idols. The timing is perfect, too, as KATSEYE is having a massive year. Their album WILD, released Aug. 14 via HYBE x Geffen Records, follows their 2025 EP BEAUTIFUL CHAOS, which debuted at No. 4 on the Billboard 200.
Crucially, it was WILD that included the hit single 'Gabriela,' which peaked at No. 21 on the Hot 100, alongside other chart-toppers like 'PINKY UP' and 'Animal.' The group’s chart dominance is undeniable, with 'Animal' debuting at No. 24 on the Hot 100 and hitting No. 10 on the Billboard Global 200. With the Wildworld Tour kicking off in Dublin on Sept. 1 and moving through Europe and North America, Cardi’s presence in the audience signals that KATSEYE has secured one of the most powerful allies in the industry.
The overlap between Cardi B and KATSEYE has extended beyond music into the fashion world, too. Gap Inc. is set to receive the CFDA’s Innovation Award in November, citing both KATSEYE’s Better in Denim campaign and Old Navy’s fall denim campaign starring Cardi B as key projects. This shared corporate backing further cements the bond between the rapper and the girl group in the eyes of the industry.
